The Lean Startup A Revolutionary Approach to Building Successful Businesses
Eric Ries’s lean business model book, “The Lean Startup,” has become a cornerstone for entrepreneurs and innovators worldwide. Published in 2011, it challenged traditional business planning methodologies, advocating for a more iterative and customer-centric approach.
Key Principles of the Lean Startup Methodology
At the heart of the lean business model book lies the concept of “validated learning.” Instead of spending years developing a comprehensive business plan, the Lean Startup methodology emphasizes building, measuring, and learning. This iterative process involves:…